The month of March was the start of Spring and the return of interest in visiting the Temecula wine country. Without doing anything, all the Temecula Wineries should have seen their Alexa ranks improve. Those that saw a loss, especially those who saw a big loss, did something wrong!!! An example of this was Masia De Yabar who were seduced by one of the ultimate faux pas in SEO — they turned their HTML home page into a FLASH page. OUCH!!! You see, FLASH does not give the search engines anything to spider — no text. Without the text, the search engines lost all their interest in the site so Masia De Yabar continued it free fall into the over the abyss of an Alexa in excess of 25,000,000.

Another noteworthy event was how La Cereza, Palumbo and the Red Barn dropped Google Rank from “4″ to “3″. This is hard to do. Google Rank is a measure of web popularity. The more incoming links the higher your Google Rank.

Falkner has taken over as a shaker and mover from Miramonte (who lost Alexa Rank this month). Falkner has moved from 7th to 4th in Alexa rank as a reminent of our work optimizing their pages. Alexa is a measure of your relative web traffic compared to all other web sites. This kind of says that Falkner’s web site is now the 4th most popular of the Temecula wineries.

Other wineries who have seen positive movement over the last few months include Churon, Mount Palomar, Baily, Briar Rose, Cougar, Oak Mountain, Foote Print, Monte De Oro, Filsinger, and Long Shadow.

TEMECULA WINERY GOOGLE
RANK

INBOUND
LINKS

    
ALEXA
Nov 29th
ALEXA
Dec 29th
ALEXA
Jan 30th
ALEXA
Feb 28th
ALEXA
Mar 31st
South Coast Winery 4 115     873,694 1,009,796 975,329 646,774 591,121
  change in Alexa Rank -15.6% 3.4% 33.7% 8.6%
  winery web rank 1 2 2 1 1
Ponte Family Winery 4 176     1,013,430 928,827 856,731 733,515 709,205
  change in Alexa Rank 8.3% 7.8% 14.4% 3.3%
  winery web rank 2 1 1 2 2
Wilson Creek Winery 4 175     1,107,073 1,374,440 1,178,726 1,106,931 957,939
  change in Alexa Rank -24.2% 14.2% 6.1% 13.5%
  winery web rank 3 3 3 3 3
Falkner Winery 4 139     2,103,085 2,414,673 2,250,197 1,550,816 1,195,188
  change in Alexa Rank -14.8% 6.8% 31.1% 22.9%
  winery web rank 6 6 7 5 4
Miramonte Winery 4 105     4,650,286 3,684,392 2,452,305 1,187,852 1,215,968
  change in Alexa Rank 20.8% 33.4% 51.6% -2.4%
  winery web rank 14 10 8 4 5
Callaway Vineyard 3 85     1,466,886 1,478,470 1,634,923 1,997,450 1,616,576
  change in Alexa Rank -0.8% -10.6% -22.2% 19.1%
  winery web rank 4 4 4 8 6
Thornton Winery 5 159 2,103,276 1,776,509 1,840,662 1,736,832 1,807,717
  change in Alexa Rank 15.5% -3.6% 5.6% -4.1%
  winery web rank 8 5 5 7 7
Leonesse Cellars 4 227     2,048,851 2,764,579 1,987,294 1,675,303 1,843,623
  change in Alexa Rank -34.9% 28.1% 15.7% -10.0%
  winery web rank 5 7 6 6 8
Wiens Family Cellars 4 77     2,625,195 3,093,050 2,479,373 2,578,139 1,954,776
  change in Alexa Rank -17.8% 19.8% -4.0% 24.2%
  winery web rank 7 9 9 9 9
Churon Winery 3 131 2,671,687 4,047,810 4,572,114 3,218,323 2,677,737
  change in Alexa Rank -51.5% -13.0% 29.6% 16.8%
  winery web rank 9 12 12 10 10
Mount Palomar Winery 5 77     5,909,434 9,650,233 9,878,573 3,728,448 3,004,786
  change in Alexa Rank -63.3% -2.4% 62.3% 19.4%
  winery web rank 18 19 20 12 11
Baily Vineyard & Winery 3 62     3,042,508 4,434,555 5,644,314 3,912,526 3,129,683
  change in Alexa Rank -45.8% -27.3% 30.7% 20.0%
  winery web rank 11 14 14 13 12
Keyways Vineyard 3 240 2,701,036 2,973,276 3,344,959 3,465,729 3,933,080
  change in Alexa Rank -10.1% -12.5% -3.6% -13.5%
  winery web rank 10 8 10 11 13
Briar Rose 3     5,243,032 7,018,854 6,680,815 5,630,479 4,056,997
  change in Alexa Rank -33.9% 4.8% 15.7% 27.9%
  winery web rank 15 16 15 16 14
Hart Winery 3 52     5,746,466 9,397,550 7,521,208 7,842,937 4,070,452
  change in Alexa Rank -63.5% 20.0% -4.3% 48.1%
  winery web rank 17 18 16 18 15
Foote Print Winery 3 71     25,000,000 25,000,000 9,520,975 5,755,119 4,619,968
  change in Alexa Rank 0.0% 61.9% 39.6% 19.7%
  winery web rank 30 30 19 17 16
Cougar Winery 3 45 3,279,020 8,052,902 7,526,077 5,282,407 4,763,159
  change in Alexa Rank -145.6% 6.5% 29.8% 9.8%
  winery web rank 12 17 17 15 17
Robert Renzoni 3 73     6,383,938 4,361,644 5,217,524 4,589,831 5,209,986
  change in Alexa Rank 31.7% -19.6% 12.0% -13.5%
  winery web rank 19 13 13 14 18
Temecula Hills Winery 4 110 12,892,724 25,000,000 18,124,703 18,658,286 5,250,133
  change in Alexa Rank -93.9% 27.5% -2.9% 71.9%
  winery web rank 26 31 26 29 19
Oak Mountain Winery 3 17 8,247,538 15,378,506 10,267,183 8,004,094 5,571,927
  change in Alexa Rank -86.5% 33.2% 22.0% 30.4%
  winery web rank 21 24 21 20 20
Mauice Car’rie Winery 3   8,673,008 6,914,499 8,809,020 12,105,755 6,106,014
  change in Alexa Rank 20.3% -27.4% -37.4% 49.6%
  winery web rank 23 15 18 21 21
Stewart Cellars 4   6,963,867 10,841,061 12,635,379 12,674,519 7,209,370
  change in Alexa Rank -55.7% -16.6% -0.3% 43.1%
  winery web rank 20 20 23 24 22
Monte De Oro 4   25,000,000 14,197,215 7,335,847
  change in Alexa Rank 43.2% 48.3%
  winery web rank 32 26 23
Filsinger Vineyards 4       5,517,468 12,770,112 12,463,958 12,167,783 8,053,521
  change in Alexa Rank -131.4% 2.4% 2.4% 33.8%
  winery web rank 16 22 22 22 24
LA Cereza Winery 3       3,673,675 3,927,064 4,552,145 7,899,306 8,715,723
  change in Alexa Rank -6.9% -15.9% -73.5% -10.3%
  winery web rank 13 11 11 19 25
Frangipani Estate 0   20,128,535 20,870,341 25,000,000 12,192,595 12,486,110
  change in Alexa Rank -3.7% -19.8% 51.2% -2.4%
  winery web rank 29 28 30 23 26
Belle Vista Vineyard 3   13,143,666 19,945,412 21,175,827 12,835,460 13,196,405
  change in Alexa Rank -51.7% -6.2% 39.4% -2.8%
  winery web rank 27 27 28 25 27
Longshadow Ranch 3   11,766,805 17,267,225 25,000,000 19,722,962 13,884,953
  change in Alexa Rank -46.7% -44.8% 21.1% 29.6%
  winery web rank 25 25 31 30 28
Palumbo Family 3   14,422,423 13,183,199 17,381,026 17,888,598 17,259,315
  change in Alexa Rank 8.6% -31.8% -2.9% 3.5%
  winery web rank 28 23 24 27 29
Doffo Winery 3   9,834,527 12,386,550 17,514,438 18,056,940 18,446,385
  change in Alexa Rank -25.9% -41.4% -3.1% -2.2%
  winery web rank 24 21 25 28 30
Alex’s Red Barn 3 8,673,008 25,000,000 25,000,000 25,000,000 25,000,000
  change in Alexa Rank -188.3% 0.0% 0.0% 0.0%
  winery web rank 22 29 29 32 31
Masia De Yabar 2       25,000,000 19,064,625 20,342,446 21,425,251 25,000,000
  change in Alexa Rank 23.7% -6.7% -5.3% -16.7%
  winery web rank
 32 26 27 31 32